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http://www.booherresearch.com 1-817-283-2333 Executive Communication Expert Dianna Booher Poor introductions prove painful—not only for the person introduced, but for the audience as well. Pity the poor person standing behind the curtain about to appear and work his or her way back from the handicap created by the opening comments. And no doubt, audience members have already begun to stress themselves, fearing what's to come will be as bad as the introduction. You know the kind of introductions I'm referring to: "Joanne needs no introduction. So without further ado, Joanne, it's all yours." Or: "I haven't met our speaker this morning, but I'm sure you'll enjoy what he has to say. His topic is there in the program. Please help me welcome him to the platform." Or: "Bob Smith, our speaker today, will be talking about health and fitness—a topic of interest to most everyone. In fact, that's a topic particularly dear to my heart because of our family's recent struggles with my parents' illnesses. I don't know how many of you know about the 5-year battle we've had at my home with my dad's Alzheimer's. But I can tell you from my experience that this is a disease that ravishes families as well as minds. Two years ago, we began to see the effects when ..." (and off the introducer goes on a personal story for the next three minutes, then ends with the main points of the speaker's talk) Don't be guilty. Here are the five things you should do or know before you commit to introducing the speaker at your next management meeting, industry conference, staff retreat, or tradeshow. 1. Meet the speaker face to face or by phone so that you can get a sense of their personality and can convey that through your introduction. Are they serious? Laid-back? Witty? Precise? Would they enjoy casual banter with you or the audience from the platform or not?