Sanja Bećirović, Centric Software: Pricing dynamics for luxury brands скачать в хорошем качестве

Sanja Bećirović, Centric Software: Pricing dynamics for luxury brands

Pricing dynamics for luxury brands: Sanja Bećirović, Centric Software In this episode, Bryce speaks with Sanja Bećirović, Regional Sales Manager EMEA & APAC at Centric Software, a leading market intelligence & pricing firm. Against the backdrop of President Trump’s ’reciprocal’ tariff plan & the threat of an imminent global trade war, pricing dynamics have taken on a renewed importance for consumer & luxury brands. During her conversation with Bryce, Sanja explains the factors influencing luxury pricing across regions, including taxes, import duties, exchange rates, market perception & purchasing power. Sanja also explores how consumer interest in paying a premium for more sustainable products fluctuates & explains why true dynamic pricing has not yet been widely adopted within the luxury sector. Alongside pricing strategies, Sanja also shares the non-price tools that luxury brands employ to maintain exclusivity, including selective distribution, personalized customer experiences & controlled supply. We would love to hear your thoughts on the episode: email [email protected]. To discuss the episode with fellow subscribers and access bonus episodes, visit fashionstrategyweekly.com.