A Brief History of Fan Edits скачать в хорошем качестве

A Brief History of Fan Edits

As more and more corporations are hiring fan editors for their official marketing on Tiktok, Instagram, and beyond, we start to ask: how did we get here? What is a fan edit, and why are they so popular? From early 2010s YouTube to modern TikTok edits, this is the evolution of how fan edits exist in the digital space -- and why corporations are catching on and using the for their marketing. About the "other" type of fan edit (re-cuts of movies and TV shows): https://en.wikipedia.org/wiki/Fan_edit https://fanedit.org/forums/news-publi...   / fanedits   Additional Sources: Shanfeld, E. (2025, October 17). Why Lionsgate hired TikTok fan editors to market movies. Variety. https://variety.com/2025/film/news/li... Iwegbue, A. (2025, October 14). TikTok fan editors are the greatest artists of our generation. Cosmopolitan. https://www.cosmopolitan.com/entertai... Campbell, S. (2025, November 6). Creed fan edit generates nearly 30 percent uptick in viewership. Nerdist. https://nerdist.com/article/creed-fan... Follett, G. (2025, December 11). Inside TikTok’s fan-edit frenzy-and how brands like Doritos and Lionsgate are using it to reach gen Z. TikTok fan edits: Doritos, Lionsgate and other brands, Gen Z - Ad Age. https://adage.com/social-media/tiktok... Spanos, B. (2025, January 22). Imogen Heap charts on hot 100 with 2005’s “headlock” thanks to TikTok. Rolling Stone. https://www.rollingstone.com/music/mu... Key words: Edit, fan edit, Lionsgate, Adobe After Effects, Capcut, Alight Motion, Video Star, Addison Rae, phonk, Zohran Mamdani, John Wick, Vine, digital marketing