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Business Exit Strategy for Getting Maximum Value with Rob Follows | Maximum Value Exit Planning Have you ever thought about what it would take to sell your business? Or what you’d even be able to get for it? The process can be overwhelming, and getting it right is crucial. But fear not, because in this episode, I’m joined by Rob Follows, the founder of STS Capital—a one-of-a-kind M&A firm that helps businesses achieve extraordinary exits. Rob has been in the driver's seat for over a thousand mergers and acquisitions, with deals worth over $100B. When he sold his business for 27x EBITDA, he thought he had struck gold, only to find out later that the buyer would have paid a whopping 300% more for it. This experience led Rob to start STS Capital, which focuses on using strategic buyers to get the highest price for their clients. In this episode, Rob shares his expertise and knowledge, giving you the tools and strategies you need to maximize the value of your business exit. In this episode, you’ll learn: ✅ The benefits of going with a strategic buyer instead of VCs and private equity firms. ✅ How to cut out the middlemen, identify and engage with the right strategic buyers, and negotiate a deal that benefits everyone involved. ✅ The preparation required to 10x the value of your business and achieve an extraordinary exit. Key Takeaways with Rob Follows 00:00 Does adversity give you strength? 07:15 Raising entrepreneurial kids 19:00 Selling for 27x EBITDA 25:00 How VC's and Private Equity firms structure deals 26:40 Losing $5 million in one night 34:30 The advantages of selling to strategic buyers 38:30 Overcome fear and ego to create your dream lifestyle 42:00 Using your wealth to create a legacy Want to listen to the full interview with Rob Follows? Visit http://justindonald.com/130 #robfollows #stscapital #businessexits =========================== About Rob Follows =========================== Rob Follows is a successful entrepreneur who sold his marketing and strategy business in 1992 for 27x EBITDA while in his twenties. When he discovered that the buyer would have paid 300% EBITDA for it, he was frustrated because he could have donated the additional upside to support philanthropic charities. He vowed to give other entrepreneurial business owners the advice and expertise he never had. That led him to found STS Capital Partners, a unique M&A firm focused on making extraordinary exits possible. Joe's purpose and passion are to help entrepreneurial business owners achieve maximum value when the right time comes to sell. He has been involved with or led over a thousand M&A transactions, with a total transaction value of over $100B. As the Chairman of STS, he focuses on further external business development efforts that include engagements with clients, participating and recruiting in the speaker circuit, and writing his book “Everyone has Their Own Everest, What is Yours?”. In addition to being Chairman and Founder of STS Capital Partners, he’s the founding Chairman of Altruvest Charitable Services. This Canadian charity provides training and tools to improve the performance of charitable organizations so they can give more to their causes. =========================== Subscribe & Connect =========================== Subscribe to our channel and receive the latest YouTube interviews! / @thelifestyleinvestor The Lifestyle Investor Podcast on: iTunes: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/1chSXFl... Connect with Justin Donald! Facebook: / justin.donald.79 LinkedIn: / justinwdonald Instagram: / justindonald Twitter: / jwdonald1