The Truth About Quick Commerce | Blinkit Insider - Sachet Rao, Program Manager @ Blinkit скачать в хорошем качестве

The Truth About Quick Commerce | Blinkit Insider - Sachet Rao, Program Manager @ Blinkit

Is Quick Commerce a Bubble or the Future of Retail? In this episode of the Not Just Marketing Podcast, we sit down with Sachet Rao from Blinkit, who brings experience across leading brands like Pidilite and projects with ITC. We dive deep into the rise of quick commerce, the economics behind the 10-minute delivery model, and whether the industry is facing a bubble or a sustainable shift in retail. From FMCG distribution to dark store models, this conversation explores how consumer behaviour, logistics, and business strategy are shaping the future of quick commerce in India. What we discuss in this episode: The rise of quick commerce in India Blinkit’s role in shaping the industry Unit economics behind 10-minute delivery FMCG distribution vs quick commerce Is quick commerce a bubble? Career lessons from ITC, Pidilite, and Blinkit Whether you're a marketing student, aspiring FMCG professional, or curious about the future of retail, this episode offers valuable insights from someone working inside the ecosystem. 🎙️ Guest: Sachet Rao – Blinkit 🎧 Podcast: Not Just Marketing (NJM) 📍 NMIMS Mumbai