Matt Stanley, Secret Sauce of Marketing: Empathy, Onboarding, and the Human Touch - Innova.buzz 685 скачать в хорошем качестве

Matt Stanley, Secret Sauce of Marketing: Empathy, Onboarding, and the Human Touch - Innova.buzz 685

Our guest in this episode is Matt Stanley, the founder of Get Reviews and Leads and a passionate marketing architect with 30 years of experience. What started as a fascination with the early internet evolved into a mission-driven career for Matt, focused on using technology to serve people and build thriving, human-centered businesses. In our chat, Matt shares his powerful frameworks for moving beyond simple deliverables to create marketing that forges deep, emotional connections and lifelong customer loyalty. Key points discussed include: Connect with your dream customer’s "reptile brain" by understanding their deep-seated pains and fears. Closing the sale is the starting line; create a legendary onboarding experience to build loyalty. Use AI as a strategic toolbox to free up your time for genuine, human-to-human connection. Watch the video for the full conversation.