Meta Ads 101: Mobile Apps скачать в хорошем качестве

Meta Ads 101: Mobile Apps

Connect with fellow app developers in the exclusive Tenjin ROI 101 community: https://rebrand.ly/8oabttb Welcome to another episode of Tenjin ROI 101! In this session, Roman (  / garbarroman  ) from Tenjin sits down with Marcus Burke   / marcusburke   —one of the most experienced Meta Ads & Growth consultant out there—to break down everything you need to know to get started and succeed with Meta advertising in 2024. What’s Inside: The difference between Facebook, Instagram, Threads, and new Meta placements Why you should (and shouldn’t) restrict placements, and how the algorithm really works How to structure your Meta Ads account for learning, scale, and profitability The importance of creative testing, campaign consolidation, and signal quality Why “start trial” is a good starting event, but not the end goal How to use breakdowns, naming conventions, and reporting for smarter optimization The truth about lookalike audiences, creative fatigue, and social proof Pro tips for creative inspiration, engagement, and scaling your best ads How to avoid common mistakes and bad advice from “Meta Marketing Pros” About Marcus Burke: Marcus has been running Meta Ads for over 13 years, starting in gaming and moving into subscription apps, with a strong presence on LinkedIn sharing actionable insights. If you want to learn from someone who’s seen it all, this is the episode for you. Timestamps: 0:00 – Intro & why Meta Ads still matter 3:00 – Channel-level strategy & placements 10:00 – Account structure & campaign types 20:00 – Creative testing & learning phase 30:00 – Signal quality & event optimization 40:00 – Targeting, lookalikes, and creative strategy 50:00 – Reporting, breakdowns, and naming conventions 55:00 – Q&A and closing thoughts Have questions for Marcus? Drop them in the comments! Marcus will be answering after the video goes live. Your questions help us create better content and help the whole community.