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Natalie Nixon reflects on how critical it is to cultivate intuition to navigate a world saturated with sensory overload, hyper-competitiveness, and a preponderance of external showcasing via social media platforms. Natalie Nixon is a hybrid thinker who integrates the creative and the analytical to arrive at innovative opportunities. A design thinking researcher, her background in anthropology and fashion has enriched her approaches as an educator and director of the Strategic Design MBA program at Philadelphia University. She holds the G. Allen Mebane IV ’52 Endowed Chair for Design Thinkers at Philadelphia University, is a regular contributor to INC.com online magazine , and was a featured speaker at TEDx Philadelphia. Natalie’s research and consulting interests are in improvisational organizations, optimizing creativity, and experiential service design. She earned her BA from Vassar College (Cum Laude); her MS from Philadelphia University/Shenkar in Israel/Reutlingen in Germany; and her PhD from the University of Westminster, London. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx