How to Do Copywriting First Web Design with Damian Vallelonga скачать в хорошем качестве

How to Do Copywriting First Web Design with Damian Vallelonga

Ep. 194 - Do you typically design websites, then try to cram all the “iffy at best” content that the client sends over into your beautiful new design? Making it something completely different? Additionally, do you get content from clients and try to muddle your way through creating the copywriting on sites as an afterthought which leads to poor conversions and higher bounce rates? If so, you’re not alone. It’s very common for most web designers to have these challenges. I went through them myself; I think largely because I focused on design design design for so many years and copy was an afterthought. If I could go back in time and help Josh from 10 years ago make better converting websites (in order to raise rates,) I’d tell him to work on the content and copy FIRST before designing. But how do you do that? In this podcast episode, web design agency owner, brand strategist and marketer Damian Vallelonga shares how his agency implements a “content and copywriting first approach” to building websites which has helped them boost their average packages to 10k, 20k and above for standard builds. Damian is also behind writesite.co which is a course devoted to helping YOU craft your “content first web design approach” and as a listener of this podcast, you can claim a special discount to the course below! In This Episode 00:00 - Introduction 04:11 - Greeting to Damian 05:09 - Graphic evolution 06:50 - Words are key 11:12 - More value 16:28 - Showcase services 18:27 - Clarify client needs 23:23 - Convincing the pushback 23:57 - Marry design to content 26:11 - Big copy mistake 28:13 - Be a translator 29:54 - Easily understandable 33:44 - Collaborating 36:56 - Strategy that convinces 39:09 - Should change metrics 42:14 - Design in layers 45:29 - Limiting page count 48:37 - Audit frequently 51:09 - Copy network 54:51 - Design excitement 57:18 - Listen over talk for gold 58:51 - The key question 1:01:29 - Design isn’t priority 1:04:12 - Focus on one thing 1:06:32 - Final thoughts 1:10:57 - How to stick out Connect with Damian and get all the links and resources mentioned in the episode at: https://joshhall.co/194 Subscribe to the podcast on: Apple/iTunes - https://apple.co/36wnnc3 Google Play - http://bit.ly/32c5EmD Stitcher - http://bit.ly/2QM0sUh Spotify - https://spoti.fi/36ttMEZ TuneIn/Alexa - http://bit.ly/2MOg2MP YouTube - http://bit.ly/2CdGSYM