The Ancient Secret to Influence Backed by Modern Neuroscience скачать в хорошем качестве

The Ancient Secret to Influence Backed by Modern Neuroscience

In this video, Michael McQueen unpacks one of the most overlooked but powerful tools for influencing others: trust. Drawing on ancient wisdom from Aristotle and modern neuroscience from Dr. Paul Zak, Michael explains why building affinity must come before sharing ideas, especially when dealing with someone who is resistant or mind stuck. He highlights the importance of oxytocin, the brain’s social bonding hormone, and reveals the three key ways to trigger its release ethically: authenticity, synchronicity, and shared experience. Through humour and practical insight, Michael explains how small cues - like walking side by side instead of sitting face to face - can create a powerful shift in trust and openness. If leaders want to shift mindsets, especially in difficult or high-stakes conversations, they need more than facts. They need connection. And that starts with affinity. About Michael McQueen: Michael McQueen, a bestselling author, speaker and advisor to Fortune 500 companies, provides the insights you need to stay ahead in today’s fast-paced world. He is a sought after media expert and is regular on national television. Want more? Check out Michael’s new book MindStuck: Mastering the Art of Changing Minds. https://www.amazon.com/Mindstuck-Mast... To book Michael to speak: https://michaelmcqueen.net/contact-mi... LinkedIn:   / michaelmcqueen1   Twitter:   / michael_mcqueen   Instagram:   / michaeljmcqueen   Facebook:   / michaelmcqueenauthor