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Apply To Work With Me 1-On-1 To Help Scale Past 200k/Month👉 https://calendly.com/abuvthepargenera... IG: / atp.mar Look, if you're trying to scale past a few million dollars a month, what you're going to realize is it isn't a marketing problem. You have that figured out. It is a culture and people problem that you're now dealing with. In this video, I'm going to walk you through exactly how I'm building a team culture around a business that does $2 million per month — and scaling to $24 million this year. I Cover: ✅ Why scaling breaks when culture isn't intentional ✅ The shift from hiring cheap VAs to paying for real talent ✅ How to create a "common enemy" that unites your team ✅ The stallion, camel, donkey game for radical transparency ✅ Why revenue is a lagging indicator ✅ Setting aggressive goals (average businesses scale 10-12% per year) ✅ Getting in rooms with people who have built bigger businesses ✅ Meeting in person with your remote team to build loyalty and trust Timestamps: 00:00:00 - Intro 00:01:33 - Hiring Talent Shift 00:03:21 - First Sales Reps 00:03:29 - Common Enemy Concept 00:05:15 - Redefining Goals 00:05:41 - Team Meeting 00:08:11 - Culture Is Top-Down 00:09:23 - Set Aggressive Goals 00:10:32 - Recap