How to Define Your Exact Target Demographic (EP31) скачать в хорошем качестве

How to Define Your Exact Target Demographic (EP31)

What if the reason you’re stuck in business isn’t your strategy, but the people you’re trying to serve? In this quick, high-impact episode of Business Growth University, the host shares a hard truth learned from 11 years and over 6,800 coaching sessions: your product is not for everyone. He breaks down how he discovered his “absolutely people” through trial and error, and why humility, work ethic, and a strong desire for personal growth are non-negotiables. He also reveals his “absolutely not people” list and explains how protecting your time and energy is key to real success. Finally, he walks through a simple Venn diagram to help you define your true target demographic based on desire, money, sacrifice, and necessity. If you want better clients and better results, this episode is a must-listen. How to connect with Alan? 📧 alan@nextleveluniverse.com Follow Alan on Instagram: instagram.com/alazaros88 Facebook:   / alan.lazaros   LinkedIn:   / alanlazarosllc   Join the Next Leven University Monthly masterclass: https://www.nextleveluniverse.com/mon... Join Book Club: https://www.nextleveluniverse.com/nex... Episode highlights: (0:00) Why you must get clear on your ideal client (1:18) The early days of the business and the lack of clarity (2:32) Expecting one audience but attracting another (3:19) Clarity comes from trial and error (4:30) Defining your “absolutely people” (10-10-10 traits) (6:54) Why humility is non-negotiable (8:23) The “absolutely not people” acronym introduced (10:10) Breaking down unstable and naive (10:48) Manipulative and entitled explained (11:41) Delusional vs. coachable (12:52) Significance-driven, arrogant, and immature traits (14:50) The Venn diagram framework (17:01) Desire vs. necessity (19:30) Why protecting your standards protects your success