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In this video, you’ll discover the real marketing strategy behind Nike’s rise — the decision that transformed a small shoe company into one of the most powerful brands in history. This is not a video about sneakers, performance, or technology. It’s about identity, psychology, and belief. We break down how Nike changed marketing forever by redefining what it means to be an athlete, why “Just Do It” became one of the most influential slogans ever created, and how Nike turned effort, struggle, and action into a cultural movement. You’ll learn: Why Nike’s success had nothing to do with product performance How marketing shaped a global identity, not just a brand The psychology behind “Just Do It” How Nike turned ordinary people into believers The branding lesson most companies still don’t understand This video is for marketers, creators, entrepreneurs, and anyone interested in branding, storytelling, and marketing psychology. Welcome to brandology.