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EBITDA is one of the most commonly cited metrics in finance — but many people misunderstand what it actually measures. EBITDA stands for Earnings Before Interest, Taxes, Depreciation, and Amortization. It starts with operating income and adds back depreciation and amortization — which are accounting allocations based on estimates and policy choices. Investors often use EBITDA because it removes factors that can distort comparisons across companies, such as financing decisions, tax jurisdictions, and accounting allocations. The goal is to isolate operating performance and make businesses more comparable. But EBITDA is not cash flow. It ignores capital expenditures, working capital changes, and debt obligations. Understanding EBITDA requires understanding how the income statement is structured. #Accounting #Finance #EBITDA #FinancialLiteracy #CPA #BusinessEducation #AccrualAccounting