She Left Medicine to Build a Life as a Content Creator | скачать в хорошем качестве

She Left Medicine to Build a Life as a Content Creator |

Sarah talks about building in public and changing direction. I tried that too in my first vlog. You can watch it here:    • The Creator Life No One Shows You   Sarah Rav is a former medical doctor turned Positioning & Content Strategist. Born in Malaysia and raised in Australia, she has spent over a decade building an audience of more than three million followers across Instagram, TikTok, and LinkedIn. After years in medicine and consulting, Sarah stepped away from traditional career paths to focus on helping professionals scale their business through content, positioning, and personal brand strategy. In this episode, we explore Sarah’s bold journey from medicine to content creation, the behind the scenes reality of building and rebuilding an audience, and how she recognised LinkedIn’s potential early. Sarah shares practical insights on growing a personal brand that attracts the right clients, building credibility as a professional, and creating content that feels aligned, even within a short time frame on the platform, without pretending to be someone you’re not. Timestamps: 00:00 – Writing content people actually care about 01:15 – Introducing Sarah and her background 02:14 – Growing up between Malaysia and Australia 03:50 – Life in Melbourne 04:28 – Why she chose medicine 05:49 – The emotional reality of being a doctor 06:39 – Interest in psychiatry and mental health 08:26 – Why content did not feel like a real career 09:56 – Choosing passion over a safe path 11:04 – Early days of content creation 13:11 – Rebranding, losing engagement, rebuilding 14:57 – AI content and standing out 16:31 – Why LinkedIn became the focus 17:42 – Growing on LinkedIn in a short time 18:32 – Adapting content across platforms 20:30 – How she splits time between platforms 22:07 – Creating content alongside full-time work 23:51 – Finding repeatable content formats 25:06 – Personal branding for professionals 26:02 – Writing hooks that make people care 27:52 – Why CTAs matter more than you think 30:06 – Injecting personality into writing 31:14 – Simple tools and content systems 33:36 – How Sarah actually uses AI 35:53 – Inspirations and community on LinkedIn 37:37 – Music, family, and life outside content 39:02 – Why she does not read many books 40:30 – Big goals, legacy, and giving back 42:12 – Launching a new LinkedIn offer 44:09 – Where to find and follow Sarah 45:06 – Final reflections and closing Connect with Sarah:   / sarah-rav     / sarahrav   Connect with Tomas: LinkedIn:   / ⁠⁠   Instagram:   / produced_by_podcast   Stan: https://stan.store/Tommen More: Links: https://linktr.ee/produced_by/ Newsletter: ⁠⁠⁠⁠⁠⁠⁠https://producednewsletter.substack.com/ Tools & gear that support the show: Neon Now: https://neonnow.co.uk/ Metricool: https://f.mtr.cool/HRJBZK Ulanzi: https://www.ulanzi.com?aff=2611 Apex Comfort: https://apexcomfort.co.uk/ Favikon: https://www.favikon.com?fpr=tommen RA Optics: https://ra-optics.myshopify.com/disco... Some links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you! #branding #creator #influencer