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Most YouTube strategies don’t fail because of bad content — they fail because they were never designed to work inside a real company. If you’re a Chief Marketing Officer, VP of Marketing, or business leader who has tried YouTube (or is thinking about it) and felt frustrated, stalled, or underwhelmed by the results, this video is for you. In this episode, we break down why YouTube fails inside real companies — not creators, not influencers, but organizations with brands to protect, teams to manage, and revenue to grow. We’ll unpack the most common structural mistakes businesses make on YouTube and show you how to fix them with a clear, executive-level framework. You’ll learn: Why treating YouTube like social media kills results The real reason “posting consistently” doesn’t work for businesses How to design YouTube as a growth system, not a content experiment How to align YouTube with Awareness, Trust, and Conversion What CMOs should measure in the first 90 days to prove progress How businesses can use YouTube to support pipeline, sales, and brand authority This isn’t about going viral. It’s about building a YouTube strategy that actually works inside a real organization. If you want YouTube to drive clarity, confidence, and business impact — not chaos — this is where to start. 👉 Learn more about working with Content Guaranteed: https://www.contentguaranteed.com #YouTubeForBusiness #CMO #MarketingLeadership #BusinessGrowth #YouTubeStrategy #ContentMarketing