Personas for AI keyword research | Google breaks rank trackers | with Mark Williams-Cook скачать в хорошем качестве

Personas for AI keyword research | Google breaks rank trackers | with Mark Williams-Cook

Join hosts Jack Chambers-Ward and Mark Williams-Cook in this week's episode of Search with Candour as they discuss recent Google SERP changes and the impact of AI on keyword research. Discover why the SEO community is buzzing about Google changing the num100 parameter and how these modifications affect impressions and rank tracking. Additionally, the dynamic duo share conference experiences, and tease upcoming speaking engagements. Timestamps: 00:00 Introduction 00:44 Conference Highlights and AI Keyword Research 01:58 Personalisation in AI Search 07:30 Upcoming Conferences and Events 12:56 Google's Search Parameter Changes 21:55 Impact of Bot Traffic on Google Search Console Data 24:13 Rise of New Crawlers and Tools 25:34 Google's JavaScript Requirement Update 27:33 AI Mode and the Future of Search 35:10 Transparency and Data Limitations 40:20 Upcoming Events and Conferences Links: Search ‘n’ Stuff conference: https://searchnstuff.co.uk/conference... International Search Summit: https://events.transperfectdigital.co... Personas for AI search: https://searchengineland.com/seo-pers... Google search drops num100 parameter: https://www.seroundtable.com/google-s... Jack’s brightonSEO talk: https://brightonseo.com/events/octobe... Sponsor Jack’s charity MMA fight: https://justgiving.com/page/jack-cham...