Beyond Marketing: Unlocking CDP Value with Agentic AI - Extraco Banks & Infoverity | CDP World 2025 скачать в хорошем качестве

Beyond Marketing: Unlocking CDP Value with Agentic AI - Extraco Banks & Infoverity | CDP World 2025

Customer data platforms (CDPs) have traditionally served marketing, CX, and digital teams, but their potential reaches far beyond campaign operations and personalization. In this CDP World 2025 session, learn how Infoverity and Extraco Banks are leveraging Agentic AI to democratize access to CDP insights—empowering teams across the organization, including line of business leaders, product, and banking branch managers, to make data-driven decisions. This session explores how Agentic AI enables non-technical users to interact with CDP data using plain language, and how to identify and approach your first use case within Treasure Data’s AI Agent Foundry—unlocking new value streams to support the broader business. 0:00 Introductions 1:04 Extraco Banks Overview 3:43 Results of CDP Implementation 4:31 Future Directions for Data Usage 5:17 Business Agent Overview 12:40 Treasure Data's Role 14:08 Business Agent in Action 18:03 Recommendations for Successful Agentic AI Solutions 23:18 Audience Q&A Sign up now for Agentic World 2026 to save the date and be notified as soon as registration opens: https://agenticworld.com/ Learn more about Treasure Data: https://www.treasuredata.com/ #CDPWorld #TreasureData #CustomerDataPlatform #CDP #AgenticWorld #AgenticAI #GenerativeAI