How Bollywood Is Helping Fight Indian Illiteracy old скачать в хорошем качестве

How Bollywood Is Helping Fight Indian Illiteracy old

Bollywood Lessons (2014): India has one of the world's highest illiteracy rates. Now, one of the country's biggest successes, the Bollywood film industry, is being used as an unconventional tool to tackle one of its biggest failings. Subscribe to journeyman for daily uploads: http://www.youtube.com/subscription_c... For similar stories, see: Small-Business Entrepreneurs Lighting Up India's Slums    • Small-Business Entrepreneurs Lighting Up I...   The Inside Scoop on Nigeria's Flourishing Film Industry    • The Inside Scoop on Nigeria's Flourishing ...   This 9-Year-Old Illiterate Bookseller Epitomises Modern India    • This 9-Year-Old Illiterate Bookseller Epit...   India has one of the world's highest illiteracy rates. Now, one of the country's biggest successes, the Bollywood film industry, is being used as an unconventional tool to tackle one of its biggest failings. Brij Kothari, founder of PlanetRead, has spent 15 years researching the impact of same-language subtitling on literacy. In what has become an enormously effective tool, Brij subtitles song and dance numbers in films. The results are startling; with young and old subconsciously learning their native written language. "Essentially what we've created is a context in which reading becomes an automatic process and you don't have to even think about it", Brij explains. Like us on Facebook:   / journeymanpictures   Follow us on Twitter:   / journeymanvod     / journeymannews   Follow us on Instagram:   / journeymanpictures   For downloads and more information visit: http://www.journeyman.tv/?lid=67174 SBS Dateline - Ref 6131 Journeyman Pictures is your independent source for the world's most powerful films, exploring the burning issues of today. We represent stories from the world's top producers, with brand new content coming in all the time. On our channel you'll find outstanding and controversial journalism covering any global subject you can imagine wanting to know about.