What Political Campaigns Know That Nonprofits Don't скачать в хорошем качестве

What Political Campaigns Know That Nonprofits Don't

Mike Nellis has raised over $1 billion for progressive campaigns and causes. As the founder of Authentic and former Senior Advisor to Vice President Kamala Harris, he's seen what work — and what doesn't — in digital fundraising. In this conversation, we explore what nonprofits can learn from campaign strategy, the dangers of volume-driven marketing, and why authenticity might be the only sustainable advantage left. 0:00 Introduction 2:12 Political vs. Nonprofit Fundraising 5:02 Building Real Relationships 6:25 Volume Over Quality 9:06 Nonprofit Culture Problem 10:38 Bulk Buy Acquisition 11:15 Digital Breaking Point? 13:59 Impersonation & Bad Actors 14:49 The Cliff Won't Come 16:44 Building Audience Solo 17:21 Joe Rogan's Ecosystem 18:34 Same in Every Room 20:22 Nesting Doll Content Theory 21:57 About Cosmic 22:53 Talk Like Humans 23:59 Distrust of Intellectuals 25:14 Simple Messaging Wins 27:37 How Social Change Happens 30:24 Concentric Circles Model 31:30 Local Action Matters 33:04 Raising Good Men 34:39 The Young Men Crisis 36:06 School Shootings & Control 36:43 Choosing to Be Joyful 37:25 Party of Solutions 38:54 Connect with Mike