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Most business owners are drowning in to-dos. Noel MacDonald helps them design a business that works for them – not the other way around. In this episode of the Marketing 4 Business podcast, Scott chats with Noel MacDonald from Oxygen8 about the three key strategy shifts that help business owners escape the overwhelm, get back in control, and build a business that supports the lifestyle they actually want. Noel shares why working harder won’t fix your problems, how to use critical thinking to make better decisions, and what most business owners get wrong about success and goal setting. You’ll also learn how to fix cash flow without chasing every invoice, why some people hate the word “wealth,” and how the concept of “target fixation” can change the way you run your business. If your business feels heavy, chaotic, or just stuck – this episode will help you start shifting gears. 00:06 – Why Most Business Owners Struggle to Reach Their Lifestyle Goals 07:03 – The Rise and Fall of Smith City: Brand Lessons for Business Owners 18:06 – How to Set Goals That Actually Drive Business Success 30:03 – Strategic Thinking 101: The Frameworks That Create Growth 40:06 – 3 Smart Business Shifts Every Owner Needs to Make 47:53 – MAPS: The 4-Week Programme Helping Owners Get Clear and Profitable 58:00 – How to Lead Change in Your Business (Without Burning Out Your Team) 1:04:32 – Share the M4B Podcast: Why One Conversation Can Change Everything If you find our content valuable and informative, please help us reach more business owners by sharing it with a friend who might benefit. Additionally, please ensure that you're following our podcast on your preferred platform, and if you enjoyed the latest episode, consider leaving us a five-star review. Your support is highly appreciated. See below for ways to get in touch with us… Follow the Marketing 4 Business podcast on Instagram here / marketing4businesspodcast Follow Digital Influence on Instagram here / digitalinfluencenz Connect with Noel on LinkedIn here / noel-macdonald-b2231119 Connect with Scott on LinkedIn here / scottwilson10x Eager to enhance your marketing strategy? Book in for a complimentary strategy chat with our team to discuss your marketing here https://www.getdigitalinfluence.com/c... Have Fun & Take Action