How To Launch Your First Store Like a Pro (From Ex-Lululemon Director) скачать в хорошем качестве

How To Launch Your First Store Like a Pro (From Ex-Lululemon Director)

How to Build Your First Retail Store and Scale to More. ► Free Shopify Trial: https://utm.io/yt_podcast_trial ► SUBSCRIBE to our channel: https://utm.io/uhw53 ► The Best Of Business Advice Of 2025 https://utm.io/ujbtm Meet Natalie Westlake – one of Lululemon's first 100 employees who cracked the code on explosive retail growth. Now VP of Operations and Marketing at Bluboho (one of Canada's hottest independent jewelry brands). Natalie breaks down exactly how to nail your first in‑person activation, create out‑of‑the‑box marketing campaigns, and turn first-time shoppers into loyal fans. From opening 20 Lululemon stores in 12 months to leading marketing and operations at Bluboho, Natalie reveals the EXACT playbook for launching a flagship and scaling brick‑and‑mortar—without burning cash. If you’re building in retail, this episode is your shortcut to unforgettable customer experiences, repeat purchases, and multi-location growth. Tell us in the comments: What’s your biggest challenge with your retail journey? ►Want to have a piece from Bluboho? Check out their store: https://utm.io/bluboho ____________________________________________________________ Here’s what we will cover in this interview: 00:00 🚀 Meet Natalie Westlake: From Lululemon Director of Community to VP at Bluboho — the retail playbook they don’t teach 2:15 🥾 Boots-on-the-ground: why starting in-store is your unfair advantage (and what to do on day one) 7:30 📍 Find your dream location: the 3-step scouting system that de-risks your lease 12:45 🎤 Build a high-performance team fast + the PechaKucha method for training that sticks 18:20 ⚖️ Pivot vs persist: read the signals, kill darlings, and double down with confidence 24:10 🤝 Community-led marketing for 2025: partnerships, micro-events, and UGC that actually drives traffic 30:45 📈 Scale smart: systems to go from 0 to 5+ stores without burning cash 42:15 📝 Your first-store launch checklist: action items to open on time and on budget 45:00 🌱 Longevity playbook: habits, metrics, and operating rhythms that keep you winning #shopify #shopifymasters #shopifypodcast