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*Special Series* From Spark to Shift: How Smart Leaders are Navigating AI Adoption. In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben chats with Nick Fong, Chief Marketing and Technology Officer at AP Equipment Financing. Nick brings a unique dual lens as a creative marketer and tech strategist, sharing how his team is navigating AI adoption with experimentation, intention, and business value in mind. Nick reflects on what sparked his interest in AI, how his team went from curiosity to traction, and the pivotal mindset shifts that helped unlock real progress. From marketing content to process optimization, he shares examples of how they tested tools in low-risk areas to build trust, save time, and amplify human judgment — not replace it. Throughout the conversation, Nick reminds us to be cautious about falling in love with a solution for a problem that doesn’t exist. He explains how asking the right questions, involving the right people, and focusing on real operational value helped his team cut through the noise and focus on what matters. If you’re ready to move beyond buzzwords and make smart, strategic choices about emerging tech, this episode is packed with practical inspiration for leaders shaping what’s next. Nick Fong is the Chief Marketing and Technology Officer at AP Equipment Financing, where he blends strategic creativity with a practical, data-informed approach to innovation. With a deep understanding of both customer experience and operational efficiency, Nick drives initiatives that amplify business value while empowering teams through experimentation and smart tech adoption. A Certified Lease & Finance Professional, industry educator, and recognized as a NextGen ICON, he’s known for translating complex technology into meaningful impact. Nick has a track record of leading cross-functional teams to explore and implement tools that enhance, not replace, human decision-making. His leadership reflects a mindset of continuous learning, purposeful experimentation, and a grounded focus on outcomes over hype. Whether he’s building scalable marketing systems or guiding his team through new AI capabilities, Nick is a catalyst for thoughtful, future-ready transformation.