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Explore how today's IT tools and innovation are reshaping resort management. In this exclusive Resort Trades Learning Center interview, Mike Norton, business development, with TimeShareWare, shares insights into the software powering the timeshare industry's day-to-day business. Sharon Scott Wilson, publisher of Resort Trades Magazine, interviews Mike Norton about the evolution of resort management technology. Norton discusses the shift from on-premises to cloud-based systems, highlighting benefits like reduced IT management and enhanced security. He mentions a recent ransomware attack as an example. Norton also introduces Owner Hub, a user-friendly portal for owners to manage payments, reservations, and personal information. He explains API-first design for seamless integration and emphasizes the importance of data privacy and security, including encryption and tokenization. Looking ahead, Norton sees potential in digital keys, facial recognition, and AI for enhancing guest experiences and operational efficiency. Contact Information Mike Norton - TimeshareWare https://www.ssctech.com/products/time... Sharon Scott Wilson, RRP Sharon@SharonINK.com https://resorttrades.com/