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"The smart glasses market is exploding, here’s what the data actually says." In this episode of Face Forward, NuCurrent CEO Jacob Babcock sits down with Frederick Stanbrell of IDC, one of the world’s top market research firms, to unpack the real numbers and emerging trends behind smart glasses adoption. Freddy breaks down: Why growth rates are surprising even the analysts How AI and AR will define the next wave of smart glasses Who’s ahead: Meta? Apple? Someone else? The critical role of fashion, retail, and seamless UX Why charging and power still stand in the way Whether you’re building for the future or betting on it, this episode gives you the data-backed clarity on where smart glasses are headed. 🔗 More on NuCurrent’s wireless power tech: https://www.nucurrent.com 00:00 – Intro 00:40 – Meet Frederick Stanbrell (IDC) and his smart glasses focus 02:00 – Triple-digit growth rates: 2023, 2024, and 2025 03:28 – Why smart glasses are more intuitive than phones 05:15 – What changed? Miniaturization, AI, and design 06:55 – From Google Glass to Meta Ray-Bans: The fashion shift 08:30 – Luxottica’s retail dominance and why it matters 10:10 – Open-ear audio, better cameras, and battery improvements 11:40 – Smart glasses vs smartphones: a default device in the making? 13:10 – Who wins: Meta, Apple, or the best AI integration? 14:50 – AR as a game-changer: practical use cases and future potential 16:30 – Invisible tech, visible design: power and charging limitations 18:00 – Market projections: 18M units? 100M? A billion? 19:45 – Smart glasses in context: phones, earbuds, smartwatches 21:10 – If adoption happens, it’ll happen fast 22:00 – What makes this market different from past hype cycles 23:10 – Most overrated feature: Using headsets at family gatherings 24:10 – Most underrated signal: Growth rates don’t lie 25:10 – Most misunderstood takeaway: Not a gimmick anymore 26:15 – Final thoughts: What to watch for next 27:30 – Outro