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Non-monogamy in Online Social Media Platforms

The research described in this paper attempts to answer three empirical questions in sequence as they relate to non-monogamy and social media: Research Question 1: Are discussions of polyamory and swinging distinct in user composition? That is, are the participants in such discussions actually different individuals, or is there substantive compositional overlap between the two discussions? Research Question 2: Are discussions of polyamory and swinging distinctive in content? That is, do participants in swinging- and polyamory-related discussion in social media actually differ in how they talk about themselves and their activities? Research Question 3: Does the structure of social media discussion differ between discussions of polyamory and discussions of swinging?