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Poor Communication will create a fear of change among your employees. Travis Cox is the Chief Technology Evangelist at Inductive Automation, a software company that develops industrial automation platforms, and deals with this effect all the time. When management implements changes like automation, digital tracking, or agentic AI, that needs to be thoroughly communicated to operators. This highlight focuses on what Travis sees from the perspective of a seller of an automation service, and offers insight into what businesses can and should do when implementing automation. Watch the Full Episode! • What Automation Vendors Pray You Never Lea... Visit their Website! https://inductiveautomation.com/ Nate Wheeler is the owner of weCreate, a nationally recognized marketing agency that helps manufacturers grow, save money, and become more efficient. Reach out to us below. https://www.wecreate.com/services/mar... https://www.wecreate.com/contact/ Please like, follow, and share if you want to continue to learn from manufacturing leaders from across the country! Want to be a guest? Join the Manufacturing Insiders Network and fill out an application on our website! https://mfginsiders.com/ Chapters: 0:00 Tracking Downtime: a good first step 2:00 The Crawl, Walk, and Run of Data collection 3:40 Promo 4:35 The Role of Leadership to Communicate Change to Operators