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In Episode 16 of 90 Minutes to Close the Glass Loop, we had a look into the impact of ceramics on closed-loop glass recycling and why proper separation at collection points is critical for high-quality recycling. This episode explored a new European-level implementation campaign with the hospitality sector, highlighting how bars, restaurants and hotels can play a decisive role in improving glass collection quality across Europe. We also premiered the awareness video “The Sound of Glass”, designed to make the invisible problem of ceramics contamination impossible to ignore. 🔍 Key topics covered in this episode: 🔹 How ceramics negatively affect the quality and recyclability of glass packaging 🔹 The responsibility and opportunity for the hospitality sector in improving glass collection 🔹 How targeted awareness campaigns can lead to real, measurable change on the ground The speaker lineup: 🔹 Hans Hilkes, Senior Quality Manager Glass Raw Materials at Ardagh Group, 🔹 Jack Quick, Policy Manager at UKHospitality 🔹 Marine Thizon, Senior Public Affairs Manager at HOTREC – Hotels, Restaurants, Bars & Cafés in Europe 🔹 Danny Timmers, Business Development and Technology Manager at Maltha Glass Recycling Group 💻 You can take a look at our previous episodes on YouTube playlist 👉 https://lnkd.in/eEzaQfqX #90MinutesCGL #ClosetheGlassLoop #CircularEconomy #GlassPackaging #GlassRecycling