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Most IT project managers are told to be versatile, adaptable, and able to manage any type of project. That advice sounds smart — but it’s the reason many PMs are underpaid, overworked, and stuck competing on price. In this video, I break down why generalist IT project managers become commodities in today’s job market and why specialization is the fastest way to increase your value, salary, and career leverage. You’ll learn: Why “being versatile” hurts IT project manager salaries How executives actually evaluate IT project managers Why risk reduction matters more than tools, certifications, or frameworks How top IT PMs reposition themselves as specialists without starting over Which project management niches command higher pay If you’re an IT project manager stuck at the same pay level or struggling to stand out in a crowded job market, this video will change how you think about your resume, LinkedIn profile, and long-term career strategy.