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EPISODE TRANSCRIPT & RESOURCES 👉 https://wostrategies.com/podcast/digi... ABOUT THIS EPISODE: In this episode, we’re joined by Joe Casabona. Joe is a podcast systems coach who helps busy solopreneurs grow their podcasts through systems that free up 12 hours every week. He's an expert at creating automations to help people take work off their plate and improving their podcast processes. Joe started his career almost 20 years ago as a freelance web developer before realizing his true passion: sharing his years of knowledge about website development, podcasting, and course creation to help creators, freelancers, and business owners. Joe has a gift for breaking down concepts that scare people into bite-sized, approachable pieces of information they can implement quickly. In this episode, you’ll learn how to automate more of your life (including your podcast) so that you have more time to work on professional development goals, what soft skills to nurture as a podcaster or a digital marketer trying to up your persuasive skills. TIMESTAMPS 00:00 Introduction 01:50 Who is Joe Casabona 04:57 Marketing process automation 06:56 How to decide what could be automated & what could go to a virtual assistant 14:47 When to use a virtual assistant 25:18 Podcast promotion automation 34:27 Results from implementing AI & automation 37:40 How to explain technology concepts to potentially non-tech people 43:19 Ideation and research 51:00 Soft skills podcast hosts need to develop and nurture 53:51 How to improve storytelling skill 59:03 Convergence of AI and automation 01:00:49 Moment of persuasion 01:03:19 Where to find and connect with Joe IN THIS EPISODE, YOU WILL LEARN: 📌 How automation, AI, and VAs can give you more time to work on your soft skills. 📌 How to get started with VA/automation for your podcast or other marketing activities. 📌 How storytelling techniques can make your podcast (or marketing strategy) more persuasive. Tune in for an insightful conversation with Joe Casabona! CONNECT WITH JOE: More info on his personal site: https://casabona.org His coaching site Podcast Liftoff: https://podcastliftoff.com Connect with Joe on LinkedIn: / jcasabona Follow him on Twitter/X: / jcasabona Podcast Workflows: https://show.podcastworkflows.com/ How I Built It: https://howibuilt.it Get his new book - HTML and CSS: Visual QuickStart Guide: https://htmlvqs.com CONNECT WITH US: Twitter: / dmvictories Katherine on Bluesky: https://bsky.app/profile/kwatier.bsky... Katherine on LinkedIn: / katherinewatier Website: https://wostrategies.com Email us at admin@wostrategies.com ↪️ Subscribe to the channel: https://www.youtube.com/@katherinewon... If you’d like to know more about change-makers in digital marketing, celebrate their wins, and discover how they built a breaking ground career, subscribe, share and comment on the Digital Marketing Victories Podcast. Thank you for supporting our podcast!