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Deconstructing the Dive Industry

This narrated PowerPoint video is a candid re-examination of the recreational scuba diving industry by Dr. Alex Brylske, an award-winning 40-year veteran. In it, he explores: 1) how scuba diving participation compares with other watersports; 2) why the dive industry requires a new business model to survive and how that model might evolve; 3) why the industry must readjust how it is structured as well as how scuba diving is marketed; and 4) how dive professionals can maximize their career potential and income through social media and by “creating their own band.”