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Discover the fascinating world of sensory memory and its impact on our daily lives in this engaging video featuring Alan Dix. Sensory memory is a critical component of human memory, capturing fleeting moments of visual and auditory information. Learn about the nuances of sensory memory, including how it functions and its significance in human-computer interaction (HCI). Alan Dix delves into examples like the afterimage effect, where staring at a bright image and then shifting to a white background reveals an imprint of opposite colors. This phenomenon illustrates how our visual senses process and retain information briefly. Sensory memory isn't just visual; it also encompasses auditory and haptic experiences. Echoic memory, for instance, allows you to recall spoken words momentarily, enhancing comprehension and communication. Understanding sensory memory is vital for UX designers and those involved in human-computer interaction. It highlights the importance of creating interfaces that align with how our senses perceive and process information. The video explores the concept of habituation, where constant stimuli fade into the background, emphasizing the need for dynamic and changing elements in design to capture users' attention. Alan Dix explains how sensory memory plays a role in technologies like cine film and digital media, where a series of still images create the illusion of movement. This principle is fundamental in HCI, guiding designers to craft experiences that feel seamless and intuitive. The interplay between sensory memory and longer-term memory processes shapes how we interact with technology and the world around us. Join us as we explore the principles of HCI, focusing on how sensory memory contributes to effective design. Whether you're new to UX design or looking to deepen your understanding, this video offers valuable insights into the fundamentals of human-computer interaction. Dive into the world of sensory memories and discover how they influence user experience in powerful ways. Perfect for those taking an interaction design course or members of the Interaction Design Foundation (IxDF), this video is a must-watch for anyone interested in the intersection of human memory and technology. Understand how sensory memory works and its pivotal role in shaping intuitive and user-friendly interfaces. 🔗 Want to learn more about What is Sensory Memory and How Does it Work before taking our full course? Then learn more for free on our always-updated UX / UI design glossary at https://ixdf.io/what-is-sensory-memor... 🔗 Join us to take “Perception and Memory in HCI and UX” online course. Make a concrete step forward in your career path today: https://ixdf.io/perception-and-memory... 🔗 Want to learn more? Become a member of the Interaction Design Foundation: https://ixdf.io/join-yt-vd Find us on social media: 🤳 Instagram: https://ixdf.io/instagram-yt-vd 👥 Facebook: https://ixdf.io/facebook-yt-vd 🐦 Twitter: https://ixdf.io/twitter-x-yt-vd 💼 LinkedIn: https://ixdf.io/linkedin-yt-vd 📝 IxDF Blog: https://ixdf.io/blog-yt-vd 🚅 IxDF Masterclasses: https://ixdf.io/master-classes-yt-vd ✈️ IxDF Courses: https://ixdf.io/courses-yt-vd 🛠️ If you have any questions about IxDF - contact: hello@interaction-design.org