How to Analyze Facebook Ads Data the Right Way in 2025 скачать в хорошем качестве

How to Analyze Facebook Ads Data the Right Way in 2025

✅ Decrease Your CPA with High-Converting Ad Creatives: https://fraggell.com Try Omnisend: https://your.omnisend.com/frasercottrell Still judging your Facebook Ads by CPM and ROAS alone? In 2025, that’s a recipe for wasted ad spend. In this video, Fraser Cottrell—co-founder of FRAGGELL, a performance creative agency trusted by brands like Aloha, Nailboo, Chomps, and Govee —breaks down the 4 Facebook Ads metrics that actually matter if you want to scale profitably this year. Whether you’re running Meta ads for a DTC brand or managing multiple clients, this is your no-fluff guide to making smarter ad decisions based on the data that drives results. What you’ll learn: • Why CPA (Cost Per Acquisition) is your North Star—and how to fix it when it spikes • How to use Hook Rate to stop the scroll and pre-qualify buyers • Why Hold Rate matters more than views—and what to do if people drop off • How Click-Through Rate (CTR) reveals your creative’s persuasion power • Plus: How to interpret retention graphs, set realistic benchmarks, and build winning ad variations using a “core video” strategy BONUS: Fraser shares real data examples, client case studies, and pro tips to help you actually act on your ad performance—not just admire the charts. Perfect for: • Media buyers • Performance marketers • DTC founders • Anyone running Facebook ads in 2025 00:00 - Intro 00:29 - What we're gonna cover 00:59 - 1. CPA 03:06 - 2. Hook Rate 05:16 - Try Omnisend 06:43 - 3. Hold Rate 08:50 - 4. CTR 10:18 - Wrapping Up 11:10 - Work with Fraser =============================== 👉 Checkout my ad creative course - Perfect for anyone wanting to make better ads: https://fraggell.pro/md8bnc 👉 Create static ads in seconds with my 300+ pre-tested templates for DTC brands: https://fraggell.pro/24ZG0a 👉 Improve your creative workflow. Save ads, build briefs, and more with Foreplay: https://fraggell.pro/xF0C0K 👉 Get more sales with proven CRO training with Conversion Rate Academy: https://fraggell.pro/dW4U2c 👉 The tool I use for YouTube SEO: https://www.tubebuddy.com/Fraserc 🔗 - LinkedIn:   / fraser-cottrell   📸 - Instagram:   / frasercottrell   🐦 - Twitter:   / sourfraser   📱 - TikTok:   / sourfraser   =============================== Who am I, and why should you listen to me? I’m Fraser Cottrell, a seasoned expert in ad creative and video marketing. With years of experience in both production and strategy, I provide clear, actionable insights that help brands create high-performing ads. My engaging and practical content offers a fresh take on scaling brands through creative excellence. 🎯 Start creating scroll-stopping ads today! Take control of your creative process and see results like never before.