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Brand Identity vs Visual Identity – What’s the Difference and Why It Matters Most people think “brand” means logo, fonts, and colors. But that’s just the outfit. In this video, I break down the real difference between brand identity and visual identity, and why understanding both is essential if you want to build a brand people actually connect with. You’ll learn: • What brand identity really means (and why it comes first) • Why visual identity is just the tip of the iceberg • How to build a brand people remember, trust, and love • Real-world examples from brands like Nike, Apple, and Patagonia Whether you're starting your first brand or trying to fix one that feels off, this video will give you the clarity to build something meaningful and consistent. For founders, designers, and marketers who want to go beyond just “nice visuals.” Drop your favorite brand examples in the comments 👇 ❤️ If you liked the video, make sure to leave a comment & subscribe --- 🪄About magier Do you need help with your design and webflow tasks? We empower your team with top designers and developers to scale your output - in days not months. With magier you get all your design and webflow tasks in one monthly subscription - without all the hassle. 👉🏻 https://magier.com 🔗 Let's Connect LinkedIn magier: / magier-com