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It’s a story every seller hopes for – a trusted long-term renter eager to buy the property as soon as it hits the market. But is the ‘obvious sale’ always the best outcome? In this episode, Jarrod reveals a behind-the-scenes look at a St Kilda home sale where rigorous planning and dual-strategy paid off. You’ll hear: Why skipping a full campaign can put your result at risk How running a parallel plan with disciplined contingencies preserves opportunity Managing upgrades, trades, and tenant transitions for a seamless launch What to do when auction day disappoints – and how to unlock multiple offers after passing in CHAPTERS 0:00 Intro 1:04 Vendor background 3:07 First step - inspection 4:20 Works to prepare for sale 5:35 Planning and Strategy 8:16 Negotiating with tenant 10:14 Renovations for sale 11:09 The Campaign 11:57 The auction 12:43 Post auction heats up 14:08 Genuine offers 15:08 Wrap-up #sellproperty #propertyinvestmentadvisor #propertyinvestment #property We enjoy providing you with free insights into the Melbourne property market and property investment more broadly. Thank you for listening. If you like what you hear, subscribe, like, rate or follow us and tell your friends and family. Investing in property makes sense. Investing in the right property takes knowledge. To learn more visit www.wakelin.com.au | Instagram | Facebook | LinkedIn | YouTube | Email