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Sales is often misunderstood as persuasion, personality or natural charisma. In this episode , we sit down with Kelvin Kuria, the man who turned sales from a "hustle" into a repeatable, scalable science. From managing multi-million Euro budgets at Unilever to becoming a Commercial Director at Kenyan Originals, Kelvin’s journey is a masterclass in negotiation, mindset, and money. ----------------------------------------------------------------------------------------------------------------------------------------------------------------- Access all our links in one place: https://lnk.bio/Financially_Inc 💹 Ready to start trading? 🔍 Who is FXPesa: https://shorturl.at/rWFqC 🎓 Learn how to trade: https://shorturl.at/xR2Ye 📊 Try a demo account: https://shorturl.at/izDMc 💸 Open a live account: https://shorturl.at/Od2ux ----------------------------------------------------------------------------------------------------------------------------------------------------------------- Chapters 00:00 Sales Is A System Not Personality 00:31 Early Money Lessons and Background 00:58 University Hustles and First Businesses 01:22 Unilever Journey and Corporate Growth 02:13 Sales vs Marketing Explained 03:16 Greatest Sales Lessons and Influences 10:12 The Three Core Sales Principles 15:38 Education and Career Strategy 26:50 University Leadership and Entrepreneurship 39:00 Idea Trophy and Corporate Entry 47:00 Transition to Full Time Corporate Roles 51:30 Route To Market Strategy and Sales Systems 55:00 Sales vs Marketing Deep Dive 01:00:00 Rwanda Growth Strategy and Expansion 01:17:00 Personal Finance Discipline and Investing 01:18:00 Moving to Kenyan Originals Leadership Role 01:23:00 Getting Products Into Supermarkets 01:28:00 Entrepreneurship Reality Check 01:33:00 Commercial Club of Africa Vision 01:39:00 Rebranding the Sales Profession 01:43:00 Four Quadrants of Elite Salespeople 01:47:00 Cross Functional Leadership in Sales 01:50:00 What Commercial Directors Actually Do 01:51:00 Forecasting and Target Management 01:53:30 Fractional Commercial Director Model 01:56:00 Final Lessons and Closing