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Residents in Shanghai were dismayed and angered on Monday (August 18) after Swiss watchmaker Swatch released ads featuring images of an Asian male model pulling the corners of his eyes up and backwards in a "slanted eye" pose. The company said that it has "taken note of the recent concerns" and removed all related materials worldwide, in an apology posted in both Chinese and English on its official account on the Weibo social media platform on Saturday (August 16). "I don't know why they did it," said 23-year-old student and Shanghai resident, Justin Zhao. "They were able to somehow release this after going through numerous approvals," he said. Swatch, which also makes Omega, Longines and Tissot watches, is heavily exposed to China for revenue, with around 27% of the group's sales last year coming from the China, Hong Kong and Macau region. Peter Xu a fashion influencer in China with over seven million Weibo followers, said he believes the controversy will impact Swatch's business in China, but given the speed of the apology, the fallout is likely to be relatively short term. "When they do this campaign, especially when they use Asian models, they should pay this attention, like a fundamental guideline," he said. Swatch Group did not immediately respond to a Reuters request for further comment. (Production: Xihao Jiang) For more ABS-CBN News videos, click the link below: • ABS-CBN News For more Breaking News & Live Coverage videos, click the link below: • Breaking News & Live Coverage For more latest news and analysis from ABS-CBN News videos, click the link below: • The latest news and analysis from ABS-CBN ... For more News Digital News Raw Cuts, click the link below: • Плейлист Subscribe to the ABS-CBN News channel! - http://bit.ly/TheABSCBNNews Watch full episodes on iWantTFC for FREE here: http://iwanttfc.com Visit our website at http://news.abs-cbn.com Facebook: / abscbnnews Twitter: / abscbnnews Instagram: / abscbnnews #MainlandChina #LatestNews #ABSCBNNews