Ganga - The River Of People | A.R. Rahman | Signature Song for Apollo Tyres | Audio Version скачать в хорошем качестве

Ganga - The River Of People | A.R. Rahman | Signature Song for Apollo Tyres | Audio Version

Apollo Tyres in May 2019 announced the launch of its corporate advertising campaign, Ganga: the River of People, covering television, digital, print and cinema mediums. Music director, composer, musician and singer, A.R. Rahman has specially composed and sung a song for this television commercial (TVC). The campaign also features Sachin Tendulkar. More information about the campaign: “Apollo Tyres’ new TVC marries what brand Apollo, Sachin and Ganga symbolise -- the spirit that keeps India on the move towards progress. The track composed by A.R. Rahman brings alive the spirit beautifully and makes for a memorable piece,” the company said. According to the company, the essence of brand Apollo is the spirit of ‘go the distance’. It motivates people to leave no stone unturned in realising their goals and ambitions, of giving their all to achieve what they have set out to, and keep going. While the company’s tyres become a means of achieving ambitions, progress, and realising dreams for the consumers. The brand essence resonates with what both Ganga and Sachin stand for. While Ganga is about an eternal journey, flowing from one destination to the next overcoming all obstacles, Sachin too, in his journey has gone from milestone to milestone beating every hurdle, from greatness in cricket to the Bharat Ratna, to love and respect across the globe. The river Ganga, Sachin and brand Apollo, all play an important role in the lives of every Indian, that of motivating and enabling them in different ways. The TVC is a cinematic journey shot across the country, celebrating India, and its people, who are on the move and go the distance to achieve their dreams. #ARRahman #SachinTendulkar #GangaTheRiver #ApolloTyres #ARRahmanJingles