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Book a Strategy Call: https://www.bloomgolfpartners.com/boo... Summary In this episode of Leadership on the Links, Tyler Bloom sits down with Jason VansBuskirk for a wide-ranging conversation on innovation, technology, and entrepreneurship in golf course management. Jason shares his career journey from superintendent to founder of Turf Cloud and partner at GreenSight, detailing how data, drones, autonomous mowers, and integrated technology platforms are reshaping modern turf operations. The discussion explores risk-taking, customer relationships, work-life balance, labor challenges, and why technology should serve as a complement—not a replacement—to well-trained teams. Jason also offers candid advice for professionals considering alternative career paths beyond the superintendent role, emphasizing vision, relationships, and long-term sustainability. ________________________________________ What You’ll Learn • How Jason transitioned from golf course superintendent to tech entrepreneur • Why data management became the foundation for Turf Cloud and GreenSight • How drones, soil sensors, job boards, and autonomous mowers work together as a unified platform • Why technology adoption is often limited by “not knowing what you don’t know” • How autonomous mowers can improve consistency, labor efficiency, and work-life balance • The importance of customer relationships and honoring commitments in the vendor–club dynamic • Why entrepreneurship requires risk tolerance, self-belief, and a strong support system • How technology can elevate crews rather than replace them • Lessons on leadership, delegation, and prioritizing family alongside professional success ________________________________________ Timestamps 00:00 – Introduction and Jason’s background 02:00 – Early career in turf management and superintendent roles 04:50 – Discovering the power of data and early technology adoption 06:30 – Building Turf Cloud and the entrepreneurial leap 10:10 – Acquisition by GreenSight and scaling the business 14:05 – Evolution of drones, job boards, sensors, and autonomous mowers 18:45 – Creating a holistic, one-stop technology platform 20:40 – Customer success stories and real-world impact 23:05 – Autonomous mowers, labor challenges, and ROI 25:06 – Coaching clubs through technology adoption 29:49 – Technology as a supplement, not a replacement, for people 34:25 – Lessons learned as a superintendent and business owner 37:30 – Work-life balance, family, and leadership priorities 40:00 – Chip shots: golf, influences, and industry perspectives 42:45 – Underrated regions in golf course management 45:27 – Final thoughts and industry outlook ________________________________________ Links Mentioned GreenSight Website Turf Cloud Platform Golf Course Superintendents Association of America (GCSAA) LinkedIn – Jason VansBuskirk