Driving best-in-class commerce experiences: Insights from McDonald's, Lego, and Reprise Digital скачать в хорошем качестве

Driving best-in-class commerce experiences: Insights from McDonald's, Lego, and Reprise Digital

Today’s marketers must deliver a seamless customer journey across all channels. Physical stores, digital spaces, apps, and augmented reality all play a role in creating a customer experience that drives a frictionless route to purchase. Hear from leaders at McDonald’s, The Lego Group, and Reprise Digital to learn how you can reinvent the omnichannel retail shelf to drive sales. At Think with Google, our mission is to educate and inspire the next generation of marketers, advertisers, and creatives. Here, you can find the latest consumer data and insights from our global research team, marketing tutorials, and perspectives from leaders across the ad industry. Subscribe ‪@ThinkwithGoogle‬ and follow along. Learn more about Google commerce tools and resources to help your business grow by joining us for Think Retail. Register to watch live on August 30 or on demand: https://adsonair.withgoogle.com/event... 00:00 The evolving shopping journey 00:57 Reinventing the retail shelf 01:41 Innovating commerce strategy 02:24 Creating best-in-class omnichannel journeys 03:28 Conclusion