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Supabase Teardown: How Their Pricing & Onboarding Drive Growth (Part 2) ----------------- In part 1, we analyzed Supabase’s pricing page in depth. Now, in part 2, we break down their entire purchasing experience—from onboarding to expansion—and uncover a key insight: billing isn’t just an operational necessity; it’s a core part of the product experience. 🚀 Key takeaways from the teardown: ✅ User-first onboarding: Supabase adapts seamlessly for solo developers and enterprise teams, balancing clarity and flexibility. ✅ Multi-product marketing done right: Their onboarding flow introduces the entire ecosystem, encouraging expansion. ✅ Transparent self-serve billing: Real-time cost controls, clear plan management, and frictionless upgrades make billing a competitive advantage. For B2B SaaS founders, product leaders, and pricing strategists, Supabase offers a masterclass in using pricing as a growth lever. Watch now to see how they do it. 📌 Missed Part 1? Watch our breakdown of Supabase’s pricing page here: • Supabase Teardown: Pricing, Onboarding & B... ----------------- 🚀Focus on growing your SaaS or AI startup, we’ll handle the monetization! Visit 👉https://schematichq.com ----------------- ⏳Chapters 00:00 - Intro & Recap of Part 1 03:01 - Onboarding: First Impressions Matter 11:01 - Multi-Product Marketing in Onboarding 18:01 - Billing Embedded as Product 26:01 - Trust Through Self-Service & Compliance 33:01 - Expansion Paths & Upgrades 38:01 - Downgrade & Churn Flows ----------------- #️⃣Hashtags: #supabase #b2bsaas #pricingstrategy #growthstrategy