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In this episode, our directors Dan and Ronnie are joined by special guest Nick Brice, founder of Soul Corporations, to explore how leaders can elevate their impact through authentic communication. Together, they discuss how leaders can present with presence, inject soul into public speaking, and inspire teams and audiences with more than just words. Nick brings insights from his extensive experience in leadership development, culture transformation, and creating engaging human-centered business practices. This conversation covers the importance of connecting strategy with storytelling, why authenticity matters in leadership, and how bringing soul into the room can transform both your message and your organisation. Timestamps: 00:00 – Intro: Why corporate leaders shouldn’t fumble through comms decks 02:11 – Welcome from Veronica Hannon & introduction to guest Nick Brice 05:20 – Activating your brand through senior leadership teams 09:43 – Missed opportunities: when leaders present with unclear messaging 14:15 – Internal alignment, culture, and “moments of truth” in brand activation 18:37 – Employee engagement and brand transformation (airline case studies) 23:10 – Connecting personal values with organisational values 27:45 – Helping leaders find their “best self” stories 31:52 – Moving beyond corporate buzzwords to audience relevance 36:20 – The Trust Quotient: credibility, reliability & intimacy 42:30 – Self-orientation vs. audience orientation in public speaking 47:15 – Respecting the audience’s time & avoiding “death by slides” 51:40 – Putting the soul back into brand communication 56:08 – Why individuality matters more than tips & tricks 01:00:40 – Techniques for dropping nerves & “dropping a level” 01:06:20 – Preparing keynotes: PowerPoint as a visual aid, not the main act 01:11:43 – The danger of lazy brands & missed opportunities 01:16:55 – 80/20 rule: focus on the audience, not just the brand 01:22:40 – How leaders inspire from the inside out 01:28:00 – Closing thoughts: stories, authenticity, and finding the soul in presenting Find us at: https://www.transformcomms.co.uk/ Transform Comms is a multi-award-winning marketing consultancy delivering integrated communications programmes. We build businesses, brands and reputations on a regional, national and international scale. Follow us on social media: LinkedIn: / transform-comms Instagram: / transform_uk Get in touch: info@transformcomms.co.uk