The State of the Ski Industry: Resilience, Growth & What Comes Next | Mike Reitzell (NSAA) скачать в хорошем качестве

The State of the Ski Industry: Resilience, Growth & What Comes Next | Mike Reitzell (NSAA)

What does the ski industry look like after five years of volatility? In this episode of Fresh Corduroy, Craig Zolan sits down with Mike Reitzell, President & CEO of the National Ski Areas Association, for a wide-ranging conversation about the past, present, and future of skiing in North America. Mike shares: Why the ski industry entered COVID in a stronger position than many realize How timing, preparation, and coordination helped resorts adapt quickly What recent visitation trends say about the health of skiing today The evolution of season passes, independent ski areas, and guest experience How ski areas are approaching innovation, safety, climate resilience, and workforce challenges Why collaboration — not competition — underpins the industry’s long-term success This conversation goes beyond skiing, offering insights into industry resilience, managing volatility, and adapting to structural change — lessons that apply far outside the mountains. 🎧 Subscribe for more in-depth conversations with the people shaping the skiing world.