Retail Media: What’s Next? Opportunities in the Evolving Media Landscape | ASOS, John Lewis, Co-Op скачать в хорошем качестве

Retail Media: What’s Next? Opportunities in the Evolving Media Landscape | ASOS, John Lewis, Co-Op

Retail Media is taking the industry by storm, as retailers discover the untapped potential of combining their physical estate with valuable first-party data. This powerful combination is driving personalised, targeted marketing, creating significant revenue opportunities for retailers and their partners. However, the race to capitalise on Retail Media raises critical questions about organisational structures, metrics, and customer experience. Join an expert panel featuring Elton Ollerhead (ASOS Media Group), Kaitlin Craig (John Lewis Partnership), Ellie Prendergast (Co-op Media Network), and moderator Kieran Kent (Propeller Group) as they unpack the challenges and opportunities shaping Retail Media today. What you’ll learn: 📊 The expertise required to implement a successful Retail Media strategy 💡 How to assess and maximise the value of diverse Retail Media opportunities 📏 Strategies to navigate the lack of standardisation in metrics and formats 🌍 Real-world examples, from Walmart’s acquisition of Vizio to Co-op’s retail media network This session is designed for retailers, brands, media agencies, screen estate owners, and data specialists eager to unlock the full potential of Retail Media while avoiding common pitfalls. Gain the knowledge you need to stay ahead in this fast-moving space and transform your approach to marketing. Don’t forget to like, comment, and subscribe for more expert insights into Retail Media innovation. #RetailMedia #TargetedMarketing #FirstPartyData #Innovation #CustomerExperience #DigitalMarketing #RetailGrowth #MediaTrends #PropellerGroup #FutureOfRetail #TechnologyForMarketing