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From Russia to IT Titan: Sergey Poltev on Delegation, Systems & Scaling with Virtual Assistants In this interview, serial entrepreneur Sergey Poltev—founder of Capital Business Group (including Capital Tech and VA Desk) and winner of the Titans of the Industry Award for IT companies (Canada category)—shares his story from growing up in Rostov-on-Don, Russia to immigrating to Ottawa 20 years ago with $500. He explains how early exposure to computers, personal hardship after his father died, and a defining mindset from a survival film (“What one man can do, another can do”) shaped his drive to build businesses. Sergey discusses a major turning point about eight years into Capital Tech, when doing everything himself led to burnout, relationship strain, mental health challenges, and declining health—prompting a shift toward delegation, communication, and systems. Sergey outlines key leadership lessons: the high cost of wrong hires, moving from self-employed to business-owner thinking, and defining leadership as effective delegation and communication. He describes how he audits companies by identifying three bottlenecks (doing, mental/trust, and systems), why repetitive tasks should be outsourced, and how VA Desk provides full-time dedicated virtual assistants—often based in the Philippines—to handle roles like executive, sales, and marketing support. Sergey also shares practical scaling advice: plan the year, build structure and SOPs for VAs, systemize communication/marketing early (social media, podcasts, automation), and protect time and health. He closes with his daily non-negotiable—a morning workout and sauna—and invites viewers to a Leadership Masterclass in Ottawa on March 5 focused on delegation and building time freedom. Join us March 5th for the in-person Leadership Masterclass: https://www.joelpoirier.ca/event-deta... 00:00 Welcome + Meet Sergey Poltev 00:56 From Russia to Canada: Immigrant Story & Early Hardship 01:32 Growing Up in Rostov-on-Don: Tech Passion & Big Dreams 03:15 First Business in Russia: Loss, Hustle, and Finding Entrepreneurship 04:59 Defining Mindset: “What One Man Can Do, Another Can Do” 06:29 Leadership Turning Point: Burnout, Trust, and Letting Go 08:36 Hard Leadership Lesson: The True Cost of a Wrong Hire 09:50 Scaling Mindset: Delegation, Communication, and What Leadership Really Is 11:14 Auditing a Business: Spotting Bottlenecks (Doing, Trust, Systems) 13:03 VA Desk & Distributed Teams: Building with Virtual Assistants 16:11 Structure Without Micromanaging: Time, Repetition, and SOPs 19:02 Systemize First: Marketing & Communication from Day One 20:53 Non-Negotiables + Final Takeaways & Masterclass Invite