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Product Counsel: Advise, Innovate, and Inspire

Join ChIPS for the Launch of Product Counsel: Advise, Innovate, and Inspire About the Book & Event: Product Counsel: Advise, Innovate, and Inspire is the first book to introduce a structured, practical framework—the Product Counsel Framework—designed to define and elevate the role of product counsel. By providing a clear methodology for integrating legal strategy into product development, especially amid the rise of transformative technologies such as AI, this framework equips legal professionals with the tools to navigate risk, drive innovation, and collaborate effectively in fast-moving business environments. As technology continues to shape industries, legal professionals are increasingly called upon to guide innovation throughout the product lifecycle while ensuring compliance with a rapidly shifting regulatory landscape. Written by Olga V. Mack and Adrienne Go, this groundbreaking book explores what it means to be a product counsel and how to excel in this unique and increasingly vital role. Through real-world case studies, checklists, and expert insights, Product Counsel provides readers with the tools they need to become trusted advisors, capable of influencing product strategy from ideation to launch and beyond. The book also explores how product counsel can foster a culture of innovation while mitigating risks, ensuring that legal professionals are not just seen as gatekeepers but as strategic partners in business growth. But this event is more than just a book launch—it’s a conversation. Join us for a unique opportunity to hear directly from authors Olga V. Mack and Adrienne Go about their motivation for writing this book, how they brought it to life, and what they see as the future of law. This is your chance to engage with leading voices in legal innovation, ask questions, and explore how product counsel can shape the next generation of business and technology. Plus, gain insights into their plans to educate lawyers on thriving in a world of accelerating technology cycles, ensuring they stay ahead in an era defined by AI, rapid innovation, and evolving legal challenges.