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Launch your dream business with Bizee today at https://bizee.com/?utm_source=youtube... Brian Batch never set out to become a restaurant owner, but life had other plans. After growing up in a tough family situation that forced him to be independent from a young age, Brian learned to adapt, create, and survive. Years later, while working at a small café in Texas, he met Ryan McElroy, who would later become his business partner and friend. When Ryan's wife was diagnosed with cancer, he had to step away from running the café, and Brian stepped up. What started as an employee covering for his boss turned into a life-changing partnership. Together, they launched Bird Bird Biscuit, a take-out restaurant that now generates $250K—$300K per month without spending a dime on marketing. In this episode, Brian shares how they built one of the most beloved restaurant businesses in Austin, why betting on a take-out model during COVID was their best decision, and how creative problem-solving shaped both his life and success as a restaurant owner. If you’re a restaurant owner (or hope to be one), Brian’s story is packed with lessons on adapting when it matters most and building something people love— one biscuit at a time. Resources: 🎓 FREE Business Startup Course - https://links.upflip.com/3FiQchP 🎓Take our FREE Business Discovery Assessment - https://links.upflip.com/4iDwmMB 🎓Launch your business in 10-days guaranteed - https://links.upflip.com/43JyDl8 🎓 Start or scale your business with the UpFlip Academy - https://links.upflip.com/4bK0Zh6 📕 FREE access to ‘137 most profitable businesses’ - https://links.upflip.com/3Fkqh9H 📕 FREE access to ‘8 franchises you wish you knew about earlier’ - https://links.upflip.com/3XEFhW8 🎙️ Follow the UpFlip Podcast - https://links.upflip.com/3R6FnC5 📩 Join the UpFlip Newsletter - https://links.upflip.com/4hpMJva 👉 Brian’s business - https://www.birdbirdbiscuit.com/ Timestamps: 00:00 - Start 00:55 - Selling a million biscuits 02:02 - An unconventional childhood 02:35 - About the business 03:03 - Revenue and margins 03:47 - Kitchen tour 04:24 - From physical to online 05:04 - Startup costs and funding 06:20 - Tweaking the recipe… 1,000 times! 06:59 - Blessing in disguise 09:12 - Fan blitz 10:43 - Out of the freezer 11:18 - Monthly overhead 11:50 - When your body says "enough" 12:45 - Shaping the dough 13:13 - Blow people’s minds 14:16 - Seek out opportunities (always!) 15:42 - Manage as a team 16:22 - Systems for quality and consistency 17:33 - The pillars of success 18:10 - Disagreements are just conversations 19:27 - Advice to fellow entrepreneurs 19:53 - Book recommendations 20:34 - “Challenges are opportunities” 21:43 - Classics with a twist 22:21 - Staying motivated 23:06 - Love it? Work it. 23:58 - Tip on unlocking efficiency 24:45 - Keeping the fire (without the burn!) 25:49 - Outro #restaurant #restaurantbusiness #restaurantowner