Scaling Patient Acquisition in Complex Brand Architectures скачать в хорошем качестве

Scaling Patient Acquisition in Complex Brand Architectures

Managing dozens of brands across hundreds of locations isn’t just a logistical challenge—it’s a strategic one. In this panel, marketing leaders from multi-brand, multi-site healthcare organizations share how they drive growth in highly complex environments. From budgeting across brands to managing campaigns with limited internal resources, they’ll discuss how they’re balancing local relevance with operational efficiency. Expect real talk on: How to prioritize spend across diverse brands, markets, and service lines Structuring campaigns to scale when you have dozens of brands Building a performance strategy when goals vary by region or brand maturity Lessons learned from what hasn’t worked—and how they adapted Whether you’re managing a patchwork of acquired practices or balancing centralized and decentralized models, this session will help you navigate the complexity and scale smarter. SPEAKERS Ashley Minaudo, Digital Marketing Director, Smile Partners Chris La Fleur, Director of Marketing, American Vision Partners Rowan Harper, Director of Digital Marketing, Specialty Dental Brands Learn more from Cardinal Digital Marketing Cardinal partners with leading healthcare organizations to drive new patient growth through data-driven performance marketing. From HIPAA-compliant analytics to full-funnel media strategy, our team helps PE-backed and enterprise healthcare groups scale smarter. Explore our latest insights and strategies: Visit the Cardinal blog https://bit.ly/3JLViG0 Want to see how we can help you scale patient growth? Request a free consultation: https://bit.ly/4nHS3gR #HealthcareMarketing #ScalingUp2025 #PatientAcquisition #HealthcarePerformanceMarketing