The Truth About Selling Legal Tech to Law Firms скачать в хорошем качестве

The Truth About Selling Legal Tech to Law Firms

Selling legal tech isn’t for the impatient, and Chris Cangero tells us why. In this clip from The Marketing Phoenix Podcast, Chris breaks down what makes the legal industry one of the toughest markets to sell into: long sales cycles, complex decision-making, and high expectations for customization. He shares what most vendors miss, it’s not just about the product. Success in legal tech starts with patience, authenticity, and a deep understanding of your buyer’s world. Your messaging, your mission, and your follow-through after the sale matter just as much as your software. 💡 What You’ll Learn: Why selling into legal is harder (and slower) than most industries How to manage law firm expectations and build lasting trust Why patience and authenticity drive long-term client relationships How brand messaging and culture shape your market perception -------------------- SIGN UP and FOLLOW RPC Strategies, LLC on the links below for more exciting and insightful content: https://rpcgrowthstrategies.com/contact/. 👉 RPC Strategies, LLC (LinkedIn): ttps://www.linkedin.com/in/melissarogozinski/recent-activity/all/ 👉 Melissa Rogozinski (LinkedIn):   / melissarogozinski   👉 RPC Strategies, LLC (Website): https://rpcgrowthstrategies.com/ 👉The Marketing Phoenix Podcast: https://www.buzzsprout.com/2437864/fo... #leadgenerationservices #b2bleadgenerationcompanies #digitalmarketingspecialist #marketingautomationagency #b2bdemandgeneration #b2bcontentmarketingstrategy #b2btechmarketing #marketingstrategy #growthmarketingservices #brandawareness #gotomarketconsulting #b2btech #b2bbranding #leadmanagement #managingleads #leadtracking #growthstrategies #emailmarketingfirms #b2bemandgeneration #b2bcontentmarketingstrategy #marketingautomationagency #marketingops #creativemarketing #growthmarketing #gotomarketstrategy