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New Product Development Process & Stages Explained

This quick 3-minute video breaks down the crucial stages of the New Product Development Process, offering valuable insights for anyone involved in product development. The NPD process is a systematic approach to developing new products, from initial idea to market launch. It encompasses ideation, design, development, and commercialization, ensuring products meet customer needs and company goals. What you’ll learn: The fundamentals of the new product development process. A step-by-step walkthrough of the NPD stages, from ideation to market launch. Insights to optimize your new product development strategy, whether you're evaluating NPD software or refining your product development steps. Guidance towards launching new products with confidence. Video Chapters: 00:00:00 Introduction 00:00:24 What is the new product development process (NPD process) 00:00:42 Overview of the 7 stages of the NPD process 00:00:59 Stage 1: Idea generation 00:01:13 Stage 2: Idea screening 00:01:26 Stage 3 : Concept development and testing 00:01:45 Stage 4: Business analysis 00:02:00 Stage 5: Product development 00:02:13 Stage 6: Market testing 00:02:24 Stage 7: Commercialization 00:02:37 Conclusion About Cerri: Cerri is a leader in enterprise work and project management software, designed to scale with your team's needs while emphasizing productivity and data security. With over 30 years of project management expertise, Cerri offers two solutions: Cerri Project for enterprise PPM and Cerri Work for collaborative work management. Our software includes robust phase-gate functionality to streamline your product development. Explore More: *- Guide to New Product Development:* https://cerri.com/navigating-new-prod... *- NPD Solutions:* https://cerri.com/project-solutions/n... *- Stage-Gate Features:* https://cerri.com/stage-and-gate-soft... *- Get a Cerri Project Demo:* https://cerri.com/project-demo